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Domain Names And Seo

 Domain Names And Seo

The significance of domain names in Search Engine Optimization (SEO) must not be ignored, nor should it be exaggerated. Relevant, keyword-containing domain names can be helpful in the accomplishment of SEO goals, but are not a replacement for inbound links or search engine friendly web design.

Just as search engines are more likely to return results which have the user’s search keyword(s) in their text or titles, they also take each web page’s domain name and URL into consideration. This means that such names are among several different SEO elements which contribute to determining the rank/position of each page. It also indicates that content related to the domain name of your site is more likely to rank well.

For example, someone might search on MSN for "250mb Zip disks" they are interested in purchasing. If one website has a related title, good keyword density, and ten relevant inbound links, but another page has all of these positive SEO factors plus an associated domain name (like "zip-disks.com"), it will probably be ranked above the first site. It may even rank ahead of sites with slightly better search optimization.

However, pages can have good domain names but not be competitive with other sites in different SEO categories, causing them to receive poorer rankings. For example, radio.com doesn’t have the highest position for "radio" on Yahoo! or Google, and example.com isn’t anywhere in the first five pages. On the other hand, shopping.com does have the top position for "shopping" on three of the top four engines.

Basically, it’s good to obtain an SEO oriented domain name which is both relevant to the website’s subject and contains keywords that people search for, but it isn’t everything. Many websites have become quite successful with domain names that don’t directly relate to their topic (or match relevant search keywords), such as Amazon, Dogpile, and eBay.

By: Henry Jackson

Article Directory: http://www.articledashboard.com

www.marketverticalpartners.com/marketing-services/search-engine-optimization

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Comments (5)

[...] Original post: Domain Names And Seo | Profit sentinel [...]

Business Protection manFebruary 4th, 2009 at 3:25 am

Using your keywords in the domain name certainly helps especially in yahoo. I did a site recently that was even in the top 20 pages with google but it was No1 position with yahoo simply because of the domain name. Some say that it is just content that matters but I can’t see how it would hurt

metafeverJune 25th, 2009 at 1:16 am

This is the first time I’ve commented here and I must say you give genuine, and quality information for bloggers! Great job.
p.s. You have an awesome template for your blog. Is it a free template or did you have it designed especially for you, I’d love to talk to your designer !?

adminJune 25th, 2009 at 2:32 pm

Thanks for the feedback. The template is a standard Word press theme

WPOnlineProfitsBlog 1.0 by Internet Marketing Themes

Hope that helps

Lexie WilkinsonMay 19th, 2010 at 8:16 pm

What company is the best Domain Registrar? i’ve heard that Godaddy and Moniker are the best..~-

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